The notion of colour adapting make up has existed for some time now, as I recall releases from drug store (Almay and Max Factor) brands as well as mid priced brands (Clinique). For some reason, I cant recall a high end brand releasing a skin tone adapting product until the latest Charlotte Tilbury release.
The Unisex Healthy Glow Tinted Moisturizer ($50 CAD) is a white based cream with tiny red and orange pearls in it (mimicking the effect of a sun kissed tan) that when blended out gives the skin a bronze glow. Although this is said to be for all skin tones, I beg to differ. Because of the red and orange pearls, I dont see this working as well for cooler and light skintones.
I’m a little bit conflicted about this product. On one hand, I love the effect that it gives my skin when worn alone: it does blur out my texture and gives me a healthy glow. It adds a softness to my skin that actually looks the best when i’m not wearing any makeup for a truly natural effect.
On the other side, the makeup addict in me finds it really hard to stop at the tinted moisturizer. I think a touch of concealer will help me look awake, which then needs to be powdered down but that makes the center of my face look too perfect and the redness on my cheeks stand out, which I need to conceal and before I know it, I have a full face of makeup on with a base that is not as good as my foundations are. When worn as a foundation I just have so many better options that I err on the side of not liking this product, however I cant take marks away from this product because it’s not intended to be worn as a foundation. Another issue I have with this, is that it doesnt contain any SPF. For a product that is meant to mimic the effect of sun and be worn alone, it should have some SPF in it.
On the other hand, if you rarely wear makeup, have few problem areas on your skin or can stop yourself at the tinted moisturizer and have warm, medium to tan skin then I can see you loving this product. For the intended use and the way it looks on my skin, this is beauty swatched approved.