EX1 Cosmetics caught my attention when fellow brown skin founder, Farah Naz, created a line that (at the time) was different than the rest. EX1 foundations have yellow and golden pigments in them, which works great against my olive skintone. Too often, foundations look great in artificial light, but then pull pink and orange on my skin in natural daylight.
Since launching foundations, Farah expanded into powders, blushes and most recently concealers:
Invisiwear Foundation: shade 4
EX1 Invisiwear Foundation (12.50 GBP)
I did not get along with the initial launch of this foundation, many years ago. The formula did not blend into my skin, it just sat on top and did not last very long.
When I saw the EX1 line again in Boots in London, for some reason I decided to try it again and loved it. I’m not sure if the formula changed (although the naming conventions have), but this formula blends into my skin, can be built up to a medium full coverage finish but always looks natural.
Most importantly, this matches my undertones amazingly and doesnt turn peach on me! This blends into my neck and is an almost perfect match
Delete Fluide Concealer: shade 4
The EX1 Delete Fluide Concealer (10.50 GBP) is the corresponding concealer to the foundation that claims to have maximum coverage. While I dont find this to be the case, I can get a decent medium coverage out of this. Shade 4 in the concealer corresponds excellently to shade 4 in the foundation so for those who like to go lighter on your concealer, I’d recommend going down a shade.
Despite the medium coverage, the consistency on this is not overly thick, it blends out well and once set lightly with powder, stays put all day on me. This does feel a bit lighter than the foundation but offers slightly more coverage.
The pump component is nice for a mess free application that you can control the amount of product with and dont have to get your fingers too messy with the application.
Blusher: Jet Set Glow
When I saw the EX1 Blusher (9.50 GBP) in Jet Set Glow at Boots, I ran to pick it up without a second thought. This blush is ALWAYS sold out at Boots. Like I’m talking for the past few years this blush has constantly been out of stock in the UK at all the Boot’s I have visited, and for good reason.
Jet Set Glow is a neutral dusty pinky/mauve. As neutral as the colour is, it’s quite complex and hard to describe but the images below are true to colour. Although matte in the pan, the shade has a very natural finish on the cheeks.
The formula is blendable, buildable and lasts all day. The only downside to me is the packaging: instead of a simple clip closure (like most blushes have), this one has a lid that completely screws off making it annoying to open and close (especially when i’m in a rush).
I am so impressed with ex1 and am happy I came back to the brand. The foundation matches my olive undertones, which is a lot harder to do than you’d think, the concealer is a perfect match for the foundation and the blush is an everyday beautiful complement to my complexion. LOVE!