The IT Cosmetics Heavenly Luxe Completion Perfection Brush ($58 CAD) is a makeup artist and celebrity favorite, from Shay Mitchell to Makeup by Ariel. While it is expensive and got sold out TWICE during the Sephora VIB sale, the hype surrounding it was too real for me to ignore. So now that I’ve bought and used the brush a few times, I’m excited to report my findings and ultimately, is it worth the steep $58 CAD price tag?? In short, no. For those who are interested to learn more about the brush or discover more inexpensive dupes, read on!
Speaking to the chubbier/ foundation blending side: This brush does not work differently than what your normal, dome shaped buffing brushes can do. Similar to dome shaped brushes, it will give you greater coverage from your foundation than applying it with a beautyblender will.
While I don’t dispute that this buffs in my foundation without any streaks and does it quite fast, that’s no different than similar brushes I already have in my collection. Below is the Real Techniques Buffing Brush pictured beside the IT Cosmetics brush. The RT brush is fluffier and a bit larger in comparison
Below are additional options to the IT Cosmetics brushes, from left to right: IT Cosmetics, Real Techniques Buffing Brush, Sigma flat top kabuki, Marc Jacobs Face 1 Brush and IT Cosmetics Complexion Powder
On the thinner blending side: I wish this was thicker. If it was fluffier, it would be able to blend out concealer a lot faster whereas I find blending out concealer with this takes too much time. As it is, it does do a great job of getting into the inner corner of my eye to really blend in the concealer and even before hand, I rub it under my eye to remove any creasing left behind from my primer or foundation. However, as it is, my fingers do a similar job and it’s nothing special to me.
Left to right for similar brushes: IT Cosmetics Heavenly Luxe, Sephora x Mara Hoffman Brush, Zoeva 142 Concealer and the Sephora airbrush concealer 57.
I’m not a fan of dual ended brushes because I can only lay them flat to store. On my vanity, I keep my brushes in a container with this lone ranger sitting just outside of it, making my vanity look messy.
So in short, while this is a nice brush, it’s not worth the hype and if you’re an avid makeup collector you likely have brushes that perform the same in your collection. For the price tag and the annoying dual side aspect of the brush, this is not beauty swatched approved.