Marc Jacobs O!Mega Gel Powder Eyeshadow

Marc Jacobs released large single eyeshadows (currently limited edition) called O!Mega Gel Powder Eyeshadow ($36 CAD). These shadows are meant to be every day staples, which is why they are double the size of a normal shadow and contain a lot of neutrals in the collection.


The concept of a gel powder eyeshadow is confusing to me. While I get it more having tried these shadows, the claim still feels a bit gimmicky to me. Essentially, these are soft powders that can almost feel creamy to the touch, but apply as powders. I think emollient nature of these shadows allows it to blend out effortlessly vs a harder / dryer powder that can skip or be patchy.

Each shadow is housed in a pebble like component, with the powder on the inside and a decent size mirror. The overall aesthetic is very true to the brand and fits in nicely however these are a nightmare to store. Circle shadows do not sit up right, their slightly rounded at the front and back making it hard to stack them and are a bit bulky:


I purchased 3 shades that are truly my everyday staples: Perfect-O!, The Big O! and Daddi-O!

Perfect-O! is a matte bone shade

marc jacobs Perfect-O!

marc jacobs Perfect O!marc jacobs Perfect O

The Big O! is a matte, light medium brown shade with slight warm terracotta tones to it.  Marc Jacobs The Big O!

Marc Jacobs The Big OMarc Jacobs The Big O! swatch

Daddi-O! is a matte, neutral deep brown shade

marc jacobs Daddi-O! swatch

marc jacobs Daddi O! swatchmarc jacobs Daddi O swatch

Each shadow is the price of an eyeshadow palette. However, the quality, blendability and colours live up to the massive claims made by Marc Jacobs. Each shadow is extremly creamy and pigmented but can be applied lightly onto the lid for a soft wash of colour.

My verdict? If you can get these on sale, it’s worth picking up. Or, if you havent found your perfect transition shade, give these a try. The lightest shade is the most dupeable and the darkest shade is the most valuable from Marc’s collection because I find dark shades are often the most dangerous to ruin a look by not being blendable or almost by being too pigmented right off the bat.

Marc Jacobs eyeshadow

Left to right: Perfect O!, Big O!, Daddi-O!

Marc Jacobs Perfect O!, Big O!, Daddi-O!

Left to right: Perfect O!, Big O!, Daddi-O!

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